Castrol POWER1 Presents ‘India’s ULTIMATE Motostar on MTV’
Castrol POWER1 has teamed up with Viacom18 and the Rajni Academy for Competitive Racing (RACR) to launch a thrilling nationwide search for India’s top moto-racing talent
A Unique Platform for Moto Enthusiasts
This exciting initiative is designed to shine a spotlight on India’s budding racing talents and ignite the nation’s fervor for moto-racing. The collaboration between Castrol India Limited, Viacom18, and RACR aims to discover and nurture the next generation of motorcycle racers.
The Partnership Unveiled
Castrol POWER1’s collaboration with Viacom18, India’s rapidly growing network for iconic reality shows, and RACR, India’s top-performance bike-racing academy, promises an unparalleled experience for moto enthusiasts.
The initiative invites participants to register for this extraordinary journey, with the chance to undergo professional training at the prestigious LCR Honda Castrol MotoGP Team’s racing facility in Europe.
The Key Players
The dynamic initiative will be led by the charismatic actor and biking enthusiast, Karan Kundrra, exclusively showcased on MTV and JioCinema. Registrations are now open for aspiring racers, and after a rigorous selection process, the finalists will receive intensive training by RACR at the Coimbatore Training Academy.
The Road to Europe
The ultimate winners of ‘India’s ULTIMATE Motostar’ will enjoy the once-in-a-lifetime opportunity to train at the esteemed LCR Honda Castrol MotoGP Team’s racing facility in Europe. This journey will be documented and presented as a captivating limited series on Jio Cinema and MTV.
Casting a Wider Net
Aspiring racers can learn about the entry process through the microsite (MTV India | Castrol Power1 Bike Racing Contest-Ultimate Motostar). The multi-phase selection process kicks off with regional auditions in Mumbai, Delhi, Kolkata, and Chennai.
Those who make the cut will undergo intensive training at the Coimbatore Training Academy, culminating in a thrilling final race to determine the ULTIMATE Motostar winners.
Industry Heavyweights Speak
Sandeep Sangwan, Managing Director of Castrol India Limited, highlighted, “Castrol POWER1 presents India’s ULTIMATE Motostar on MTV is a platform uniting motorcycle enthusiasts, enabling them to showcase their skills and train with the best in India and LCR Honda Castrol MotoGP Team in Europe.”
Lucio Cecchinello, Owner and Team Principal of the LCR Honda Castrol MotoGP Team, expressed excitement about tapping into India’s moto-racing landscape and elevating it through this initiative. Mahesh Shetty, Head – Network Sales, Viacom18, emphasized their commitment to crafting engaging narratives, seamlessly integrating brand uniqueness into content.
Castrol’s Racing Legacy
Castrol, with a rich legacy in competitive motorcycle racing globally, has associated itself with legendary riders and machines since 1907. The partnership with the LCR Honda Castrol MotoGP team in 2023 solidifies their commitment to pushing boundaries and achieving outstanding performance on and off the racetrack.
A Call to Moto Enthusiasts
This platform encourages riders across India to showcase their talent on a global stage. Castrol POWER1’s support for India’s racing community stands as a testament to their dedication to invigorating and nurturing the passion for premier motorcycling.
The post Castrol POWER1 Presents ‘India’s ULTIMATE Motostar on MTV’ first appeared on Motoroids.